The issues

According to UN projections, global demand for fresh water will exceed supply by 40% in 2030, due to a combination of climate change, human action and population growth. This has significant implications for UK food & drink businesses:

- In many of the world’s food and drink growing regions, a stable supply of good-quality water can no longer be relied upon.

- This doesn’t just affect overseas sourcing. In 2017, WWF found that 14% of UK rivers were over-abstracted.

- Investors and customers increasingly expect companies to respond and adapt to changes in water supply in order to improve food security.

A new water ambition for Courtauld 2025

Working closely with WWF, the Rivers Trust, signatory businesses and other experts in this field, WRAP is developing a new water ambition for Courtauld 2025.

The Water Ambition aims to achieve the following by 2025:

1. Business signatories are monitoring water use in their own operations and have improved efficiency.

2. Business signatories are participating in collective action to improve the quality and availability of water in key sourcing areas.

At its core, the Courtauld 2025 Water Ambition includes a programme of collective action projects that aim to improve the quality and availability of water in key sourcing areas for the UK’s food & drink. Water supplies are at risk in many production regions, and water users need to work together to safeguard this shared resource.

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What can my organisation do?

Understand the water-related risks in the areas that you operate, and in your key supply chains. A useful tool for this is the WWF Water Risk Filter.

Support collective action projects

Support collective action projects to help mitigate the biggest risks you identify. Water is a shared resource, and businesses can’t tackle many of the risks they face alone. Mitigating risks requires a collective approach to improve water stewardship. This means businesses, governments, NGOs, communities, and other water users working together to safeguard resources.

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Monitor water use

Monitor water use and improve water efficiency in operations under your direct influence. This is the first step in effective water management and will have a bottom line benefit.

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Collective action projects:
Our work in action

Our experts have worked with well-known organisations to reduce their water usage and cut costs. Find real life examples of our work in action below:

Our Resources

By working with WRAP your organisation can improve processes, find new techniques and work toward implementing best practice in your supply chain.






Case studies