Resources

This target audience section helps you to identify and describe your target audience. You must be clear about the target audience for your communications and keep them as the focus of your effort at all stages.  

This guide is intended for Research and Development Directors within retailers, brand-owners and manufacturers. It provides guidance for product design and development teams to initiate and develop a process for embedding sustainability in product design in R&D programmes.

This tool enables you to estimate the environmental and economic impacts of re-using selected products in the UK.

Two case studies focussing on ‘transforming’ perceptions about recycling electricals in Kent and Leicestershire.