Man stands in front of his street food stall selling vegetables on a busy Indian street

Our work in India

The India Plastics Pact

Stakeholders including Indian businesses, NGOs, and government are uniting behind The India Plastics Pact. The Pact aims to transform the entire plastics value chain through four ambitious and measurable targets. Organisations signed up to the targets are aiming to remove unnecessary and problematic plastics, promote reuse, redesign, recycling of plastics and use of recycled plastics in packaging and products to create a circular economy for the material.

India Plastics Pact logo
Discover more about the India Plastics Pact

The India Plastics Pact is the latest in a growing community of Plastics Pacts around the globe looking to tackle the issues of plastic waste and find solutions that meet the scale of the challenge. Crucially they all share a common vision and are backed by business and government and are underpinned by measurable targets.

It is significant moment for the region with the India Plastics Pact becoming the first of its kind on the Asia continent. It aims to be a catalyst for change, showing corporate and regional leadership on one of the pressing issues of our time.

Global collaboration

The Pact has been developed by WWF India and the Confederation of Indian Industry (CII). WRAP is supporting The India Plastics Pact as strategic partners with funding by UK Research & Innovation (UKRI) and Stewart Investors.

Strategic partnerships

WRAP's role

WRAP is a strategic partner to the India Plastics Pact, bringing operational and technical expertise to help deliver impact. During 2020 and 2021 we have been working with partners to set up and launch the India Plastics Pact and will be working for several more years to support, collaborate and learn from their pioneering work in the region.

Our support package consists of:

  • supporting the set-up of the Pact;
  • helping the development of an industry Roadmap to achieve the targets;
  • securing funding for development of innovation projects;
  • sharing expertise in data reporting and monitoring;  
  • communications support; and
  • knowledge sharing between Pacts internationally.

The India Plastics Pact targets

Target 1 - Define a list of unnecessary or problematic plastic packaging and items and take measures to address through redesign and innovation

Target 2 - 100% of plastic packaging to be reusable or recyclable

Target 3 - 50% of plastic packaging to be effectively recycled

Target 4 - 25% average recycled content across all plastic packaging

Launched in September 2021, there will be further details on the India Plastics Pact as WRAP, the partners and signatories start the hard work of delivery against the targets. 

"It is hugely significant to have such a strategically important force in the region and on the global stage on board with its own Plastics Pact. The potential environmental and economic benefits to be gleaned from achieving the Pact’s ambitious goals are enormous for India."

Marcus Gover, CEO, WRAP

Our other plastics initiatives