Resources

A communications activity to develop best practice guidance for capturing metals at the kerbside between WRAP, Nuneaton and Bedworth Borough Council and the Beverage Can Makers Europe (and their partners Novelis Recycling and Tata Steel).

The Recycle Now programme commissioned research to explore people’s barriers to recycling at home. This report forms part of our guidance to Local Authorities on how to create more informative, pursuasive and engaging communications campaigns. 

The Hub provides local authorities with a comprehensive online resource to enable them to produce a Waste Prevention plan and to help householders prevent waste.

Waste prevention defined, as seen in the Waste Framework Directive.

The main types of waste prevention activity covered by the Household Waste Prevention Hub are outlined below.

WRAP’s Love Food Hate Waste (LFHW) campaign provides useful reference and communications material that local authorities can draw on to promote food reduction in their area.

LFHW has its own dedicated consumer facing website containing a wealth of detailed ideas to help individuals, communities and organisations reduce food waste as well as the LFHW partner website containing free materials, templates, and resources for local authorities.

The Waste Prevention Hub provides an overview of a selection of that guidance. For the full details please visit the LFHW page or the dedicated the LFHW consumer website.

This section takes you through the stages of developing your communications brand and its identity, the tone of voice for your communications and explains how to link to the national Recycle Now campaign brand to get the most out of it. 

This section shows how your communication methods cover a wide range of individual activities. Once you have decided on your overall strategy and selected the mix of communication methods to use, you need to look in detail at the communications activities you need to deliver your strategy’s objectives. 

This section looks in detail at defining your communications aim and setting your overall objectives.

A project to explore the effectiveness of mixed food and garden waste kerbside collection schemes in diverting food waste for recycling.

This guide is intended to help authorities decide whether alternate weekly collection (AWC) is right for them and to draw together, from the experience of other authorities, advice on how to design and implement a scheme which is effective, and which gains and retains the support of local people.